One of the greatest additions in 21st century marketing efforts is that of digital signage. Since their inception and widespread use in the early 70s, digital signs have made their way from airports and mega malls to the calm and cozy suburban diners. The variations and creativity that digital displays allow can also play a…
Though neon signs are a very old and classic form of signage, they’re still one of the best and most effective ways to attract attention to your business. Neon lights can be used both inside and outsides of stores and business establishments, making them a good fit for many situations and environments whether it be…
Are you trying to find ways to catch up with the competition or trump them entirely? There are a lot of powerful marketing techniques you can use to gain a competitive edge. One of the oldest and most effective tools at your disposal is the business sign. A business sign can share any number of…
Everybody loves a cafe! Dining outside at cafes that offer everything from bagels and coffee to 6-course meals is the epitome of both regular and fine dining. Alfresco dining services not only lend cafes more space, which means more customers, but they give an opportunity that any owner should not overlook: extra advertising space. …