So, you’re planning to use digital message signs for your business and you’re wondering how to stand out from your competitors? The answer is to use those digital message sign boards creatively. If you want to increase customer engagement with your brand and also effectively communicate with those customers you’ll want to find a way to creatively get your message across and keep your customers interested. In this post, we offer 6 creative ways to use digital message signs that will increase customer engagement and get your brand message out there. Keep reading to know more.
Digital message signs – 6 incredible ways to make the most of them
We promise we won’t let you run out of ideas!
Here are 6 creative ways to use digital message signs for your brand:
1. Flaunt your customer testimonials
What can be better than showing off the wonderful testimonials from your customers? Showcasing your customer testimonials on the digital message sign boards is a great way to foster trust with a prospective customer and enhance the reputation of your brand. They help a great deal in building credibility and strengthening the presence of your brand on the market.
2. Showcase behind the scenes photos and/or before and after photos
If you’re a restaurant owner or a health care provider this idea can do wonders for your business. Restaurants can showcase photos of their main kitchen and staff. Potential customers love to see behind the scenes pictures and it also makes them feel that you have nothing to hide from them. On the other hand, healthcare practices can showcase before and after pictures of patients (of course, after seeking permission from the patient). This can especially prove useful in the case of cosmetic surgery practices.
3. Announce special promotions
Running a festive promotion or a seasonal sale? A digital message sign is a perfect platform to get the word out to the crowd and attract potential customers. Using festive or seasonal colors and words can also attract attention.
4. Display your business information
Did you change your business hours recently? Do you have a new office or store? Instead of distributing pamphlets and brochures, you can display your new address, business hours, or other relevant info on a digital message signboard. This is a great way to draw more traffic and increase engagement with customers.
5. Show the present weather
Who doesn’t like to have all the information about the weather outside? Displaying the current weather including air temperature or humidity is an excellent way to engage with the audience around you and get repeat attention to your sign. Every time a customer looks for your digital message sign board to see the current weather update, you can rest assured that they will remember your brand.
6. Extend a warm welcome to your customers
What can be a better way to welcome your guests than a beautiful welcome message that can brighten up their day? Use your digital message sign board to display a lovely welcome message for your guests and make them feel special. It could be anything from a warm greeting and happy emoji to a daily quote with a special welcoming image.
Your one-stop shop for custom digital message signs
If you want to gain an edge over your competitors with digital message signs for your business, join hands with New York City Signs and Awnings. We provide high-quality, durable digital message sign boards based on your requirement.
Contact us today to Request a quote right away.